The Artificial Logo
Client: The Artificial
Everyone starting to work at The Artificial has a task to design his own logo of the studio. I wanted my logo to show positive energy and diversity of The Artificial’s spirit.
To truly express myself in this project, I turned to the mediums I know best - pencils, brushes, and markers. I wanted to use what’s best in both worlds - freedom that my hands give me working on paper and precision I can achieve digitally. After crafting the design with markers, I translated it into curves on the screen.
The two versions
To make the logo more versatile, I’ve made it in two versions - horizontal and vertical one to use in different situations.